Recently updated on May 26th, 2023 at 03:59 pm
Rebranding your business: is it time for a change?
Have you made a significant change in your product range? Have you expanded into new markets? Have your company’s vision, mission and values shifted? Are you struggling to stay relevant with your target audiences, or have you changed your target market entirely? These are some of the reasons why a business could benefit from a brand refresh. Rebranding is more common than you think. Even large companies from Apple to Dunkin’ Donuts and Uber have successfully turned their brands around with stellar results. Fortunately, with an established business, a rebranding specialist like Spark can examine your existing brand, take the elements that still work and re-imagine what needs to be changed. Whether a partial refresh or full rebranding is required, Spark makes this exercise an exciting journey with you!
Our FREE Guide to a Successful Brand Refresh is yours to download!
It covers all the essential points to give you a solid foundation to develop and launch your new rebrand into the world!
View Case Studies
Our Process
The first step to a successful rebranding with Spark is a workshop with you to understand and evaluate the business objectives behind the rebrand. We take stock of the brand identity that you currently have and assess what holds value.
We then recommend whether a full or partial rebrand is required. Perhaps a slight modification to the logo will achieve your goal, or maybe a much more wholesale change is beneficial. With our marketing strategists and senior designers, we develop the concepts, with close collaboration with you throughout.
All approved assets are compiled ready for you to use, or, in most cases, we deploy the new branding for you by updating your marketing collaterals – from business cards, social media profiles, to store displays and exhibition stands – ready to launch into the market.
Build.
Evolve.
Promote.
What you get with Brand Development
Style Guide
Build.
Evolve.
Promote.
What you get with Brand Development
File Formats
Complete Copyright
Launch your fresh new brand without a hitch!
We then make our recommendations whether a full or partial rebrand is required. Perhaps a slight modification to the logo will achieve your goal, or maybe a much more wholesale change is beneficial. With our marketing strategists and senior designers, we develop the concepts,with close collaboration with you all throughout.
All approved assets are compiled ready for you to use, or, in most cases, we deploy the new branding for you by updating your marketing collaterals – from business cards, social media profiles, to store displays and exhibition stands – ready to launch into the market.
Other options to further build your brand
Brand Roll Out
Brand Management
Trademark
Apparel
Signage
Digital Stationery
...or combine on with other products
Find out what makes a rebrand successful!
Get the best headstart with a FREE copy of our Ultimate Guide to a Brand Refresh.
Listen to our client stories…
Watch Joe’s Story
Recently updated on September 16th, 2021 at 04:57 pm
“Spark is like part of our family”.
Watch Judith’s Story
Recently updated on September 16th, 2021 at 04:58 pm
“The way they simplified everything for us was absolutely fantastic”.