What is your brand personality?
Recently updated on November 2nd, 2023 at 09:26 amBrand personality is often an understated aspect of a company. But no matter what business goal you’re trying to achieve, brand personality can save you from failing at every hurdle. Who was born with a personality? Identifying your personality can be more complex than you can imagine. […]
Brand Archetype – Types, Uses, and Examples
Recently updated on March 16th, 2022 at 08:50 amWhat is a brand archetype? When you’ve already identified your logo and brand name, it’s time for you to have a much deeper understanding of your brand elements. To start, keep in mind that the visual elements can go beyond aesthetics through brand archetypes. Brand archetypes are […]
